Social Media Officer; Advanced Practice Specialist Group

Aims and Objectives of the Group

  • Develop and promote a professional specialism within dietetics.
  • Represent a defined group of members.
  • Develop careers campaigns to stimulate recruitment
  • Develop first contact, and Advanced Practice dietitians
  • Lobby for independent prescribing rights
  • Innovative ways of supporting and retaining the dietetic workforce
  • Promote & protect the reputation and value of the profession – build the evidence & value proposition for AP roles in Dietetics across the four nations.
  • Support members to develop as leaders and strategic influencers
  • Create value propositions for new partnerships that advance the science & practice of dietetics

What the post has to offer

As the Social Media Officer, you will work closely with the committee to develop your specialist group’s online presence using different social media channels. You will communicate with BDA members, the public and stakeholders to promote your specialism and the dietetic profession as a whole.

You will have the help of your committee to develop and create relevant content for social media, share your committee and members work, events, resources and successes, including, news relevant to your specialism.

You’ll work with the committee to develop an overview of the strategic developments affecting the specialist group from both within the BDA and externally to the profession. Using your knowledge and skills to represent specialist group members interests, advocate for the specialism and the dietetic profession as a whole.

We don’t expect you to do it alone, you’ll be supported by the committee to plan content and provide information. You’ll have the support of the Volunteer Officer and the BDA social media team who provide support and guidance.

Through this position you will gain communication, writing, marketing, public relations and project management skills, which can translate directly into career development. It will also give you an opportunity to work with colleagues across your specialty, building networks, sharing knowledge and skills.


Main duties and responsibilities

  • Utilise relevant social media channels to communicate group activities and relevant content to members.
  • Encourage group members to communicate with the group via social media, sharing best practice and relevant news.
  • Work closely with committee members to plan content, communicate live events and relevant resources.
  • Work closely with committee members to engage relevant stakeholder’s social media channels.
  • Use the BDA social media guidance and tools to ensure that the groups use of social media is professional and useful to members.
  • Work with the BDA Social Media Team to develop new channels and to seek guidance and support where needed.
  • Promote the work of the BDA by getting involved in national campaigns relevant to your specialism.

Training Support and Resources

As the Social Media Officer, you’ll work closely with Volunteer Manager and the Social Media Team who offer support, guidance and advice to the postholder. Support for this role is offered by key committee members including the Chair, Secretary, and Resources Officer who work as a team to set strategy, determine priorities and plan content.

We have a variety of resources, tools and training available to support this role including:

  • Full induction with BDA staff and a full handover from the previous postholder.
  • Training and development opportunities to help build personal and professional skills including workshops, webinars and the BDA’s annual volunteer conference.
  • Access to our social media guidance toolkit and training.
  • Access to our volunteer handbook and volunteer hub providing a range of resources and guidance.
  • Regular communications including a monthly volunteer ezine with BDA updates and opportunities.
  • Networking with other volunteers through events, webinars and access to our volunteer forums.

Length of service and commitment

You will be elected for a two-year term of office and hope that you will be able to stay in the role throughout this term. There is the option to extend for an additional two-year term. We hope that reasonable notice would be given if you are no longer able to fulfil this role, as we appreciate that circumstances can change.

There are a number of training and development opportunities available, including a detailed induction with BDA staff and governance training to be undertaken upon commencement of each term.

Committee meetings are held regularly and can be attended virtually if required. There is a varying and flexible amount of work in between meetings which is dependent on the strategy, workplans and projects agreed to by the committee. 

The group holds a minimum of one event for members a year which includes the Annual General Meeting. It is typical for the committee to attend these events.


Appointment method

To apply for this role please submit a nomination form. Nominees must be a member of the group and provide the names and signatories of two BDA members to support their nomination.

If you would like an informal, confidential discussion about the role and the nomination process, please contact Tom at [email protected].


Members who support my application

First member

Second member


Declaring conflicts of interest

Council has decided that it is good practice for all members who represent the BDA on outside bodies, who are completing specific pieces of work for the BDA, are executive committee members of specialist groups or members of standing committees to register any interests which may be perceived as potentially generating a conflict of interests with BDA business.

The definition of what needs to be recorded is: the interests of a member which might reasonably be thought by others to influence their actions in their capacity as a BDA member acting on behalf of the BDA. This is consistent with our Members’ Charter and the way other councils work (including the Health Professions Council).

This form will be held confidentially by the BDA Chief Executive and the Honorary Secretary. It will be completed by anyone representing the BDA externally or taking on a distinct piece of work, where the BDA thinks it appropriate that the member complete it. It may be used if a conflict of interests arises and  Council or the Investigatory Committee decides that it needs to access it.

Please complete the following details as fully as possible and declare any possible conflict of interest you may have. Click on either ‘Yes’ or ‘No’ to answer each question.

I confirm that the information given on this form is correct and understand that failure to disclose relevant information may result in my role representing the BDA being terminated.

I agree that the information I have provided may be disclosed to the Council or the Investigatory Committee if requested.

I acknowledge that, under the terms of my membership of the BDA, I must comply with the rules and policies of the BDA, professional Codes of Conduct and the Members’ Charter. In particular, I will ensure that:

  • I act in the best interests of the BDA
  • I uphold confidentiality and ensure that any information obtained during a visit is used solely for the purposes of the BDA and is not divulged to any person or third party.
  • I conduct myself appropriately and treat all present with equal respect.